Thursday, 21 October 2010

Women are heros



TRAILER " WOMEN ARE HEROES"
Uploaded by JR. - Discover more animation and arts videos.

This unbelievably inspiring film project has been created by the great Parisian artist JR. He created it for the Women Project which is working to underline and emphasise women's pivotal role in society and to highlight their dignity by shooting them in their daily lives and posting them on the walls of their country. In areas of Africa and South America women experience such violence due to extreme discriminations, through this campaign JR wants to testify their force, their courage and their noble struggle: first to live, then to exist. Although they may seem to be dying inside, when JR asked to take a photograph of these women he saw life, he saw that their spirit was fighting through the sorrow.

By posting images of these women in Western countries, the project allows everyone to feel concerned by their condition and connects, through art, the two different worlds. This project demonstrates effectively the shear power of all parts of design; photography, posters, creativity, films and how it can communicate a strong and important message to the whole of the world through a media they understand.







Anti-smoking

So many times have organisations tried to deter people from smoking but still millions carry on as if they'd never seen an anti-smoking ad in their lives. These days, in the western world most people know the dangers of smoking and that it's damaging to their health but yet studies show that even health warnings and anti-smoking campaigns just prompt those that do smoke, to light up. Coming up with a successful campaign for anti-smoking is a difficult problem for even the most experienced designer and I admire anyone that takes a shot at it.



I just came across these images for a campaign trying to make people think twice about smoking and I think they are very effective. Rather than showing disgusting images of peoples blackened insides or amputated fingers they've chosen a subject that's much closer to the viewers heart and creates strong feelings of guilt and sorrow, children suffering. With images of bad health people feel unattached, they don't believe that something that extreme is ever going to happen to them. However smothering their children in smoke is something they know they do and will feel bad for doing so. The art direction is powerful because the children look so distressed and helpless, trapped in smoke. The manipulation of smoke creates the image of a bag over the children's heads and is a direct and clever link to the idea of suffocation. This is a really impactful way of informing the public of what cigarette smoke can do to their children without them even realising.

Wednesday, 13 October 2010

Psyche









Psyche, an ancient greek princess more beautiful than Venus. This work is all about beauty and how to preserve it for eternity. Like in scientific butterfly collections, these "Psyches" are pinned on their peak of beauty.

This fantastically unique photography exhibition to me seems very suited to the fashion industry. However the impact comes from the fact that the women in the images are naked, stripped bare of all protection and although stunningly beautiful they are vulnerable. The vivid colours seem to glow off the black background on which they sit, portraying the beauty that still glimmers even once no life is left. The harsh shadows created on the women's bodies make them appear more creature-like while emphasising those alluring curves. The successful combination of the human form with an insects wings creates for a powerful image and provokes a strong emotional reaction for the lives of the butterflies because they have been humanised.

From far away this exhibition looks quite cold and scientific made up of pinned butterflies. However when you get up close you realise there's much more to this artwork, it is sensual, emotional and a real statement of natural beauty,

Monday, 11 October 2010

Go Leeds!


The Lanuvium Marbles are back ready for display in Leeds City Museum again.

The group of statues includes four torsos of cavalrymen and the heads of two horses discovered in Lanuvium. They were originally brought to Leeds by Sir John Savile Lumley in 1896. He was British ambassador to Rome at the time.

The life-size statues carved from solid marble have recently been on loan for six months to an exhibition at the Musei Capitolini in Rome. The sculptures imitate the Greek bronzes of Alexander the Great and his bodyguards. The group would reinforce the idea of Lucullus being a mighty warrior.

Public sculpture informed the population about Roman victories and were used to reinforce the might of Rome in an age before radio and TV. Sculpture to the Romans was therefore their very own marketing tool, used effectively to promote and communicate. This is a surreal but interesting thought, combining modern ideas with old fashioned applications...


Sunday, 10 October 2010

Hello mexx..



I'm not much of an internet clothes shopper but I just fell across this Mexx campaign site and I thought it was wonderful. The full screen photography combined with bright lighting that seems to twinkle off the cool blue background is just beautiful. They've created this dreamy, wintery world that makes you want to snuggle up in front of the fire in that new wooly Mexx jumper. The photography is aspirational but not in an intimidating, high fashion way. The models, especially the children are so natural and have their own unique look. The music also adds to the other worldliness of this site. It starts a little eery, made up of strings a steady but soft beat and sounds that in my head are a little like water droplets.

To me this sight is so effective beacause it's clean and very simple to use but also takes you away from everyday life and into Mexx's world. It does what a shop does and surrounds you in the essence of the brand and makes you feel involved. For me this sight is more alluring than many high-fashion sights because it welcomes me.


My dream home...




Some might think this strange but I've always had this romantic dream of living on a barge. I think it's the freedom, the thought that you can be in a different place everyday but still have all the things you need and love with you. While on the guardian website I came across Josie Currans home, which is a New England-style house on a steel hull, moored near Hampton court and I am in love. It is impressively un-boat-like with an open plan living and dining area and a deck with doors that open fully. It is full of antiques and gorgeous finds from Kempton Market and junk shops that Curran has painted in vibrant, bright colours. The materials and textiles chosen to decorate this space are bold, detailed and busy but combined with the plain white walls and furniture in solid colours it works brilliantly.

This beautiful boat home has so much charm and character and has been made completely unique through Curran putting her personality into the whole of the design process.

Syphilis Sucks!




Though the idea of using protection during sex is generally apprehended, people tend to think unprotected oral sex is ok, and rarely use condoms. This inventive campaign attempts to generate awareness emphasizing the fact that STIs are also transmitted during oral sex, especially Syphilis. Creating the appearance of a lolly pop out of a condom both reflects the fact that this campaign is about oral sex and meets the sense of humor of the target audience. This campaign design gets straight to the point and hits the audience hard while providing them with the protection they need against STIs (a condom) and information on the issue.